Microsoft Clarity

free recommends

Free heatmaps and session insights with an AI copilot.

What it does for your account

Shows exactly how users navigate the pages your paid traffic lands on, with heatmaps, session recordings, and a built-in AI copilot that surfaces insights. Completely free, which makes it a no-brainer layer for any advertiser sending traffic to a site.

Best for

Any advertiser driving paid traffic to a landing page who wants to see where it leaks.

▲ Watch

It diagnoses behavior, it does not run your ads or change the page for you.

Mode: recommends
Price: free
Channels: WEB

VISIT MICROSOFT CLARITY → Verified 2026.08.02

Landing Page & CRO Tools Attribution & Analytics Tools

scout ~ $ ask --ai

Is Microsoft Clarity a good AI ad tool for Web, and what are the best alternatives?

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